King of the Tortilla: Erasmo Ponce sells 30 tons of tortillas in the United States and Canada

Erasmo Ponce, a Mexican migrant of Puebla origin, sells tortillas on the East Coast of the United States and in some regions of Canada.

Chinantla is a tortilla company founded by Erasmo Ponce, a Mexican migrant who arrived in New York in the late 1980s. Currently, its product reaches states on the East Coast such as New York, New Jersey, Pennsylvania, Delaware and Maryland.

Ponce explained that his product also reaches cities in Canada such as Toronto, Quebec and Ottawa and has expanded in the United States to the state of Washington.

Chinantla employs more than 45 people in tortilla production, cleaning and maintenance personnel, as well as drivers. The production of tortillas had to stop at the beginning of the pandemic, however, they have now implemented various sanitary measures in the factory, such as the installation of mobile sinks, or the closure of the dining room.

Erasmo explained the importance of the tortilla in the diet of Mexicans: “Nostalgia increases. We who are from the Puebla Mixteca, food is always important. The tortilla is always indispensable and we were fortunate that our brand took over our market ”.

"People are more confident and are working. The economy feels better and more stable. The economic capacity and the production of vaccines is very large in the United States," he explained about the economic reactivation in the United States.

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